Copyright 2005 Kathy Gulrich Why would you use an email or online survey when you could simply call your clients and customers and ask for their input? Lots of reasons.Copyright 2005 Kathy Gulrich Why would you use an email or online survey when you could simply call your clients and customers and ask for their input? Lots of reasons. - standardization - easy to get large numbers of responses - easy to tabulate, analyze - easy (and often fun) for your clients and customers - inexpensive - non-intrusive - time-efficient (for you, and for your clients and customers) - protect your customers’ anonymity (if important) - professional - no “cold calls” - no answering machines! And have you figured out how long it would take to have 100 fifteen-minute conversations instead? (I don’t have to do the math to know that it’s WAY too long!) So in this article, I’m going to talk surveys. How to find them, how to do them, and how to make the most of your results. Here goes. 1 - Clarify Your Objectives What’s your reason for doing the survey? You might want to get your clients’ input on your products and services, let them know you really care about what they think, or learn what keeps them up at night. (Or anything in between.) Before you start, be very clear about what you’d like to accomplish. Then, be sure that each question on your survey will get you a step closer to your goal. 2 - Choose a Survey Company You can write and produce your survey yourself, or (easier) use one of the many companies out there that provide survey services. These services come at a variety of prices (from free to quite expensive), and with a variety of options (from basic to quite extensive). Zip around the web a bit to find what’s out there, and what seems most appropriate for what you’re doing. In your wanderings, you may want to check out: http://www.EZsurvey.com http://www.zoomerang.com http://www.pollcat.com or my favorite, http://www.surveymonkey.com 3 - Keep it Short Most often, we’re asking survey recipients to do us a favor by filling out our survey - even if the information we gather will help them, longer term. So be respectful of their time by keeping your survey short (no more than 10 questions, unless absolutely necessary) - and easy to fill out and return. The easier it is do complete, the more responses you’re likely to get. 4 - Mix It Up Most automated surveys allow for lots of different types of questions, including: - multiple choice - choose one or more from a list - fill in the blank(s) - rate on a 1-5 (or similar) scale - open-ended questions with a fill-in text box Try to mix up your question format to keep it interesting. Lots of essay-type questions often seem “too hard” for respondents. Conversely, all multiple choice questions can get a bit boring. 5 - Get it Out There Sometimes you’ll want to limit your survey to a particular group: your clients, people who have bought your book or participated in a particular teleclass, your newsletter subscribers, etc. Often, you’ll be looking for responses from a much broader audience, say, self-employed individuals over 50, or all coaches in North America. In this case, you may want to email the survey link to your list, and ask recipients to forward the survey to anyone they know who fits your category. (You’ll want to give them a compelling reason to do so!) 6 - Make Course Corrections One of the great things about most surveys (Survey Monkey is a great example) is that you can pop in and look at results as they come in. Here’s why that’s important: If the answers you’re getting don’t answer your questions in the way you expected, you’ll have the opportunity to revise your survey, on the spot. Revise a question . replace it . change the order . integrate something you learned from a respondent . add something you forgot. Get in there, see what’s happening, and make course corrections if necessary. 7 - Analyze Results Once all the answers have come in, look at them carefully. What does the “quantitative” data tell you? Slice and dice the numbers to learn all you can from the responses you get. If you use a survey service that offers them, check your data in different formats, from pie charts to graphs. And just as importantly, what “qualitative” information comes through? - what’s the general feeling you get from the open-ended responses? - how enthusiastic were the respondents to share their views? - what’s your “gut” telling you? 8 - Use Results to Improve Your Business One thing I’ve learned over the years is that people don’t always do what they “say” they’re going to do on surveys! And in that sense, surveys can be misleading. In terms of trends, directions, feelings, interests, etc., however, results tend to be pretty accurate. Net net? Proceed boldly, but with caution. (Always test before you make a BIG leap!) 9 - Use the Report as a Special Offer Let’s face it, humans are pretty curious. We send in our answers to a survey or questionnaire, and then wonder what all the OTHER people had to say. Capitalize on this curiosity! You can: - offer the report/analysis as a “thank you” for responding (this will help increase your response) - write up a special report, and turn it into a passive income product (particularly useful for hard-to-get information in a narrow market niche) 10 - Use Surveys Often They’re easy. They give us tons of helpful information. Our clients enjoy them. They’re often free. They give us practically real-time answers. Let’s face it . a survey is a terrific tool, and if you haven’t yet, I hope you’ll give one a try soon. Best-selling author Kathy Gulrich helps clients get from idea, to action, to results - more quickly, and more easily - whether they’re looking to write a book, develop a new product, or market their product or business. Clients love her direct, no-nonsense approach - and her gentle insistence on great results. Find out for yourself: Check out one of Kathy’s teleclasses, or pick up a free worksheet, at http://www.smARTbusinessCoaching.com Kathy Gulrich Best-selling author Kathy Gulrich helps clients get from idea to action to results - more quickly and more easily - whether they’re looking to write a book develop a new product or market their product or business. Clients love her direct no-nonsense approach - and her gentle insistence on great results. Find out for yourself: Check out one of Kathy’s teleclasses or pick up a free worksheet at http://www.smARTbusinessCoaching.com. View all articles by Kathy Gulrich Related Articles Ghost Hunting 101 Article Options Email to Friend Print Article Add to Favorites Add to ‘Articles to Read’ function CheckAdvancedSearchForm() { if(document.getElementById(”AQuery”).value = “”) { alert(”Please enter your search query.”); document.getElementById(”AQuery”).focus(); return false; } if(document.getElementById(”searchArticles”).checked = false & document.getElementById(”searchComments”).checked = false & document.getElementById(”searchBlogs”).checked = false & document.getElementById(”searchPages”).checked = false & document.getElementById(”searchNews”).checked = false) { alert(”Please select a search area.”); return false; } if(document.getElementById(”searchAuthor”).checked = false & document.getElementById(”searchContentBody”).checked = false & document.getElementById(”searchTitle”).checked = false) { alert(”Please select a search field.”); return false; } return true; } function swapComment(){ if(document.getElementById(”addCommentBox”).checked = true){ document.getElementById(”commentField”).style.display = “”; 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document.getElementById(”ACategories”).focus(); return false; } if(articleType = 0) // Article { if(document.getElementById(”File”).value = “”) { alert(”Please choose a file to upload.”); document.getElementById(”File”).focus(); return false; } } else if(articleType = 1) // Summary { } else if(articleType = 2) // Link { if(document.getElementById(”ArticleUrl”).value = “” | document.getElementById(”ArticleUrl”).value = “http://”) { alert(”Please specify the article URL.”); document.getElementById(”ArticleUrl”).focus(); document.getElementById(”ArticleUrl”).select(); return false; } } return true; } function CheckSubmitArticleForm2() { if(document.getElementById(”Title”).value = “”) { alert(”Please enter an article title.”); document.getElementById(”Title”).focus(); return false; } if(document.getElementById(”Summary”).value = “”) { alert(”Please enter a summary.”); document.getElementById(”Summary”).focus(); return false; } if(document.getElementById(”ACategories”).selectedIndex = -1) { alert(”Please select a category.”); document.getElementById(”ACategories”).focus(); return false; } if(articleType = 2) // Link { if(document.getElementById(”ArticleUrl”).value = “” | document.getElementById(”ArticleUrl”).value = “http://”) { alert(”Please specify the article URL.”); document.getElementById(”ArticleUrl”).focus(); document.getElementById(”ArticleUrl”).select(); return false; } } return true; } function CheckLoginForm() { if(document.getElementById(”Username”).value = “”) { alert(”Please enter your username.”); document.getElementById(”Username”).focus(); return false; } if(document.getElementById(”Password”).value = “”) { alert(”Please enter your password.”); document.getElementById(”Password”).focus(); return false; } return true; } function CheckAuthorForm() { if(document.getElementById(”Username”).value = “”) { alert(”Please enter your username.”); document.getElementById(”Username”).focus(); return false; } if(document.getElementById(”Password”).value = “”) { alert(”Please enter your password.”); document.getElementById(”Password”).focus(); return false; } if(document.getElementById(”Password”).value != document.getElementById(”PasswordConfirm”).value) { alert(”Your passwords don’t match.”); document.getElementById(”Password”).focus(); document.getElementById(”Password”).select(); return false; } if(document.getElementById(”FirstName”).value = “”) { alert(”Please enter your first name.”); document.getElementById(”FirstName”).focus(); return false; } if(document.getElementById(”LastName”).value = “”) { alert(”Please enter your last name.”); document.getElementById(”LastName”).focus(); return false; } if(document.getElementById(”Email”).value = “”) { alert(”Please enter your email address.”); document.getElementById(”Email”).focus(); return false; } if(document.getElementById(”Email”).value.indexOf(’.') = -1 | document.getElementById(”Email”).value.indexOf(’@') = -1) { alert(’This email address is not valid.’); document.getElementById(”Email”).focus(); document.getElementById(”Email”).select(); return false; } if(document.getElementById(”Biography”).value = “”) { alert(”Please enter your biography.”); document.getElementById(”Biography”).focus(); return false; } return true; } function emailToFriend(ArticleLink) { var t = (screen.availHeight/2) - (485/2); var l = (screen.availWidth/2) - (605/2); var emailWin = window.open(ArticleLink+”/articleemail”, “emailWin”, “scrollbars=yes,toolbar=1,statusbar=0,width=605,height=485,top=”+t+”,left=”+l); } function CheckArticleCommentForm() { var sel = false; var ok = false; for(i = 1; i < 6; i+) { eval("sel = document.getElementById('ArticleRating_"+i+"').checked;"); if(sel) ok = true; } if(ok) { return true; } else { alert("Please select a rating for this article."); return false; } } function CheckArticleCommentForm1() { var sel = false; var ok = false; for(i = 1; i < 6; i+) { eval("sel = document.getElementById('ArticleRating_"+i+"').checked;"); if(sel) ok = true; } if(ok) { if(document.getElementById("SendToAuthor").checked = false & document.getElementById("PostOnSite").checked = false) { alert("Please select a recipient for this feedback."); 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frm.YourEmail.focus(); return false; } if(frm.FriendsName.value = "") { alert("Please enter your friend's name."); frm.FriendsName.focus(); return false; } if(frm.FriendsEmail.value = "") { alert("Please enter your friend's email address."); frm.FriendsEmail.focus(); return false; } if(frm.FriendsEmail.value.indexOf(".") = -1 | frm.FriendsEmail.value.indexOf("@") = -1) { alert("Your friend's email address is invalid."); frm.FriendsEmail.focus(); return false; } frm.Message.disabled = false; return true; } Popular Articles Pay-Per-Click Advertising Offline Promotion Guide Choosing an eBook Compiler 7 Questions To Ask Yourself BEFORE Starting A Business Blog Handling Severe Depression No popular articles found. Popular Authors David CallanDavid BerkyPriya ShahIan LurieChemain EvansDavid ChandlerLarry StrawsonRhiannon WilliamsonOudam EmMichael Walker No popular authors found. Copyright 2007 ArticleWorld.net Free Articles . All rights reserved. SEOToday.net | BlitzFind.net | SearchBlitz.net | Website Submission | NPH Cambodia | SEO Services | Business Articles | LavaSeek Web Directory
Every professional or consultant knows that clients typically hire people they know, like and trust. But how do you build trust with strangers? As Ralph Waldo Emerson’s 150-year-old essay titled “Compensation” teaches, first you must give if you want to receive. The best positioning strategy for professional service firms is to build trust by giving away valuable information. That’s why professional service firm marketing works best when it demonstrates expertise by educating prospects, not asserting superiority through flashy brochures and Web sites. Based on best practices research, here are 10 must-do positioning steps every professional service firm and technology service should take. 1. Identify the target market. Find a potential market niche that will be profitable. In today’s market, clients demand specialists. You want fewer prospects to be interested in you, but you want them to be much more intensely interested. This requires focus. It doesn’t mean you’ll turn down a client who doesn’t fit into your two or three chosen verticals — it simply means you won’t be actively shaping your marketing message toward them. Evaluate your business. Have you sold most of your products to golf-ball manufacturers, pet stores and electrical suppliers? Then those are the three places to start thinking. But if pet stores in general don’t have the budget for your products, you’ll need to look harder. 2. Make a promise. Determine what promise you or your firm is making to your target market. This includes your unique selling proposition: what you do, who you do it for and how you are unlike competitors — all in 25 words or less. Are you willing to make a 100 percent satisfaction guarantee a part of that promise? You need to decide what makes you different from everybody else, and you need to overcome fear of focus — the desire to want to be everything to everybody. People hire professionals who specialize. Very few people would hire a surgeon who says he can do everything from tonsillectomies to facelifts and open-heart procedures. When you’re in pain, you want a specialist — not just somebody who’s “good with a knife.” 3. Check your reflection. Take a fresh look at your logo, letterhead, business cards, office space, wardrobe — anything tangible that a prospect could use as a basis for an early opinion about you. Design changes every few years. Take a hard look. Do your printed materials look like they’re stuck in the disco era? This is where it pays to overspend. There are five attributes that clients use to judge professionals, and appealing tangibles heads the list. 4. Create an educational Web site. Create an easy-to-update, database-driven Web site that demonstrates your competence, rather than asserts how great you are. The Web site is the cornerstone of new marketing, and must not be a mere electronic brochure. Your Web site is the silent salesperson that prospective clients visit before making the decision to grant you permission to meet. We have information available on the most common blunders in Web design, and we share that with clients. 5. Determine proprietary process. Create a proprietary problem-solving process that you name and protect by obtaining a trademark. Your process must have a mysterious name that requires explanation. A proprietary process is not only a marketing asset that will allow you to charge more, but also will make your work less accidental and improve the quality of your service. 6. Conduct proprietary research. Conduct research that you own. Begin by choosing the three biggest problems your target clients face that your service can solve. What clients want to know most is how they stack up to their competition. Your specific answers will command client and media attention. 7. Create white papers or how-to articles. Write articles on how clients can solve their biggest problems. In essence, you are giving your insights away for free. These are used on the Web site and in the lead generation efforts. You need to give away information on how to solve problems in general so clients will trust you enough to hire you to solve their specific problems. 8. Create an image folder. Create an image folder that will not go out of date for a minimum of five years. The folder needs to be appealing and should contain as few words as possible. There are several techniques to ensure the folder has a long and useful shelf life, like not printing photos of people (fashions change) and phone numbers (so do area codes). Next, create the adaptable contents for the folder. You may choose up to three target markets, and need materials to adapt to each one. This allows you to project an image of a specialist with a specific process for each target client base. 9. Create a PDF of tips brochure. Avoid printing a brochure if at all possible; instead create an electronic version that can be read by anyone with an e-mail address and free Adobe Acrobat software. You can post the brochure on your Web site, e-mail it to clients and even use your own laser printer to create print-on-demand versions for Internet-averse potential clients. As to the content, think guidebooks with tips rather than the traditional puff pieces. Henry DeVries is a marketing coach and writer specializing in lead generation for professional service firms. An adjunct marketing professor at UCSD since 1984, he is the author of “Self Marketing Secrets” and the recently published “Client Seduction.” Visit http://www.newclientmarketing.com or e-mail questions to henry@newclientmarketing.com. 2005 Henry DeVries, All rights reserved. You are free to use this material in whole or in part in pint, on a web site or in an email newsletter, as long as you include complete attribution, including live web site link. Please also notify me where the material will appear. The attribution should read: “By Henry DeVries of the New Client Marketing Institute. Please visit Henry’s web site at http://www.newclientmarketing.com for additional marketing articles and resources on marketing for professional service businesses.” Henry DeVries Henry DeVries is a marketing coach and writer specializing in lead generation for professional service firms. An adjunct marketing professor at the University of California San Diego since 1984 he is the author of “Self Marketing Secrets” and the recently published “Client Seduction.” Visit http://www.newclientmarketing.com or e-mail questions to henry@newclientmarketing.com. View all articles by Henry DeVries Related Articles Ghost Hunting 101 Article Options Email to Friend Print Article Add to Favorites Add to ‘Articles to Read’ function CheckAdvancedSearchForm() { if(document.getElementById(”AQuery”).value = “”) { alert(”Please enter your search query.”); document.getElementById(”AQuery”).focus(); return false; } if(document.getElementById(”searchArticles”).checked = false & document.getElementById(”searchComments”).checked = false & document.getElementById(”searchBlogs”).checked = false & document.getElementById(”searchPages”).checked = false & document.getElementById(”searchNews”).checked = false) { alert(”Please select a search area.”); return false; } if(document.getElementById(”searchAuthor”).checked = false & document.getElementById(”searchContentBody”).checked = false & document.getElementById(”searchTitle”).checked = false) { alert(”Please select a search field.”); return false; } return true; } function swapComment(){ if(document.getElementById(”addCommentBox”).checked = true){ document.getElementById(”commentField”).style.display = “”; 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document.getElementById(”ACategories”).focus(); return false; } if(articleType = 0) // Article { if(document.getElementById(”File”).value = “”) { alert(”Please choose a file to upload.”); document.getElementById(”File”).focus(); return false; } } else if(articleType = 1) // Summary { } else if(articleType = 2) // Link { if(document.getElementById(”ArticleUrl”).value = “” | document.getElementById(”ArticleUrl”).value = “http://”) { alert(”Please specify the article URL.”); document.getElementById(”ArticleUrl”).focus(); document.getElementById(”ArticleUrl”).select(); return false; } } return true; } function CheckSubmitArticleForm2() { if(document.getElementById(”Title”).value = “”) { alert(”Please enter an article title.”); document.getElementById(”Title”).focus(); return false; } if(document.getElementById(”Summary”).value = “”) { alert(”Please enter a summary.”); document.getElementById(”Summary”).focus(); return false; } if(document.getElementById(”ACategories”).selectedIndex = -1) { alert(”Please select a category.”); document.getElementById(”ACategories”).focus(); return false; } if(articleType = 2) // Link { if(document.getElementById(”ArticleUrl”).value = “” | document.getElementById(”ArticleUrl”).value = “http://”) { alert(”Please specify the article URL.”); document.getElementById(”ArticleUrl”).focus(); document.getElementById(”ArticleUrl”).select(); return false; } } return true; } function CheckLoginForm() { if(document.getElementById(”Username”).value = “”) { alert(”Please enter your username.”); document.getElementById(”Username”).focus(); return false; } if(document.getElementById(”Password”).value = “”) { alert(”Please enter your password.”); document.getElementById(”Password”).focus(); return false; } return true; } function CheckAuthorForm() { if(document.getElementById(”Username”).value = “”) { alert(”Please enter your username.”); document.getElementById(”Username”).focus(); return false; } if(document.getElementById(”Password”).value = “”) { alert(”Please enter your password.”); document.getElementById(”Password”).focus(); return false; } if(document.getElementById(”Password”).value != document.getElementById(”PasswordConfirm”).value) { alert(”Your passwords don’t match.”); document.getElementById(”Password”).focus(); document.getElementById(”Password”).select(); return false; } if(document.getElementById(”FirstName”).value = “”) { alert(”Please enter your first name.”); document.getElementById(”FirstName”).focus(); return false; } if(document.getElementById(”LastName”).value = “”) { alert(”Please enter your last name.”); document.getElementById(”LastName”).focus(); return false; } if(document.getElementById(”Email”).value = “”) { alert(”Please enter your email address.”); document.getElementById(”Email”).focus(); return false; } if(document.getElementById(”Email”).value.indexOf(’.') = -1 | document.getElementById(”Email”).value.indexOf(’@') = -1) { alert(’This email address is not valid.’); document.getElementById(”Email”).focus(); document.getElementById(”Email”).select(); return false; } if(document.getElementById(”Biography”).value = “”) { alert(”Please enter your biography.”); document.getElementById(”Biography”).focus(); return false; } return true; } function emailToFriend(ArticleLink) { var t = (screen.availHeight/2) - (485/2); var l = (screen.availWidth/2) - (605/2); var emailWin = window.open(ArticleLink+”/articleemail”, “emailWin”, “scrollbars=yes,toolbar=1,statusbar=0,width=605,height=485,top=”+t+”,left=”+l); } function CheckArticleCommentForm() { var sel = false; var ok = false; for(i = 1; i < 6; i+) { eval("sel = document.getElementById('ArticleRating_"+i+"').checked;"); if(sel) ok = true; } if(ok) { return true; } else { alert("Please select a rating for this article."); return false; } } function CheckArticleCommentForm1() { var sel = false; var ok = false; for(i = 1; i < 6; i+) { eval("sel = document.getElementById('ArticleRating_"+i+"').checked;"); if(sel) ok = true; } if(ok) { if(document.getElementById("SendToAuthor").checked = false & document.getElementById("PostOnSite").checked = false) { alert("Please select a recipient for this feedback."); return false; } else { if(document.getElementById("ArticleComment").value = "") { alert("Please enter a comment."); document.getElementById("ArticleComment").focus(); return false; } else { return true; } } } else { alert("Please select a rating for this article."); return false; } } function CheckArticleCommentForm2() { var sel = false; var ok = false; if(document.getElementById("SendToAuthor").checked = false & document.getElementById("PostOnSite").checked = false) { alert("Please select a recipient for this feedback."); return false; } else { if(document.getElementById("ArticleComment").value = "") { alert("Please enter a comment."); document.getElementById("ArticleComment").focus(); return false; } else { return true; } } } function CheckEmailForm(frm) { if(frm.YourName.value = "") { alert("Please enter your name."); frm.YourName.focus(); return false; } if(frm.YourEmail.value = "") { alert("Please enter your email address."); frm.YourEmail.focus(); return false; } if(frm.YourEmail.value.indexOf(".") = -1 | frm.YourEmail.value.indexOf("@") = -1) { alert("Your email address is invalid."); frm.YourEmail.focus(); return false; } if(frm.FriendsName.value = "") { alert("Please enter your friend's name."); frm.FriendsName.focus(); return false; } if(frm.FriendsEmail.value = "") { alert("Please enter your friend's email address."); frm.FriendsEmail.focus(); return false; } if(frm.FriendsEmail.value.indexOf(".") = -1 | frm.FriendsEmail.value.indexOf("@") = -1) { alert("Your friend's email address is invalid."); frm.FriendsEmail.focus(); return false; } frm.Message.disabled = false; return true; } Popular Articles Pay-Per-Click Advertising Offline Promotion Guide Choosing an eBook Compiler 7 Questions To Ask Yourself BEFORE Starting A Business Blog Handling Severe Depression No popular articles found. Popular Authors David CallanDavid BerkyPriya ShahIan LurieChemain EvansDavid ChandlerLarry StrawsonRhiannon WilliamsonOudam EmMichael Walker No popular authors found. Copyright 2007 ArticleWorld.net Free Articles . All rights reserved. SEOToday.net | BlitzFind.net | SearchBlitz.net | Website Submission | NPH Cambodia | SEO Services | Business Articles | LavaSeek Web Directory Every professional or consultant knows that clients typically hire people they know, like and trust.
Are you writing articles with the idea of marketing your internet business? Discover how using the right keywords in articles and having Google Adsense ads on your content site is now one of the most profitable ways of internet advertising.Are you writing articles with the idea of marketing your internet business? Discover how using the right keywords in articles and having Google Adsense ads on your content site is now one of the most profitable ways of internet advertising. Are you using this internet marketing strategy? If not, you may be leaving thousands of dollars of extra profits on the table by not utilizing this strategy. This is one of the many reasons writing original quality content articles is now the latest marketing buzz. The two basics that you can combine to really power a successful website. Content and links. You already know that right? Are you writing articles and submitting them using such services as SubmitYourArticle? Many internet marketing pros have been writing articles for many years. They already know the value of original quality content and using keywords will drive targeted traffic to their websites from the search engines such as Google. So why dont all internet marketing business owners write and submit articles for their internet marketing strategy? The simple answer is that it takes time to write articles, submit them and get targeted traffic to their websites. Another reason, is that writing articles reminds us of school research papers, essays and reports that are a deep negative anchor in the subconscious mind. Did you enjoy writing when you were in school? If your answer is yes, you have an advantage over the 95% of internet marketing business owners that want to make money online with a work at home opportunity. Imagine how much opportunity there is for you because of knowing this simple fact. The other 5% are taking advantage of this internet marketing strategy and internet advertising, by using Google Adsense ads to make money online on the front and backend writing articles. Why do you think marketing sites want fresh, quality, original keyword rich content? The website owner can have an article with keywords that relate to their website content. This helps their websites page rank when indexed by the search engines. Which in turn, gets more Google Adsense ads to show above, below and or next to the article on their website with targeted traffic. Think about this for a moment. Imagine taking advantage of a work at home opportunity, marketing from both sides of the sales coin with 3 simple steps. 3 Simple Steps To Success With Content And Keywords 1.) You write quality original content, keyword/phrase rich articles, with links to your website in the resource box. 2.) You build a website or web page with targeted keyword/phrase rich original content for the targeted traffic that originates from your articles. 3.) You have Google Adsense ads that are targeted to your keyword/phrase rich original content site when visitors looking for more information arrive. If you did not get all that, you may want to read it again. A Win-Win Situation For Everyone Involved. The person looking for quality content and information. The person writing the original content articles. The person with the quality original content rich website. And Yes, Google Adsense and their advertisers are getting targeted traffic and sales, but so is everyone else. Internet marketing business owners who incorporate Google Adsense with writing articles, can make money online if done properly with this internet marketing strategy. An Overview Of Google Adsense And Writing Articles. There are 3 keys to internet marketing success writing articles and using Google Adsense ads. 1.) Keyword Research. Find popular subjects and keywords/phrases, using a keyword selector and suggestion tool by Overture and 7Search. 2.) Writing Articles. Write original content with keywords from your research. 3.) Quality Content Site. Build a quality content site incorporated with Google Adsense ads that target the subject and keywords of your article and website. There are many marketing business ideas. Starting an internet marketing business can be very rewarding and at the same time challenging. Its best to take the time to research and develop an internet marketing strategy. You can find all the tools, information and resources online by doing a Google search on any subject such as Google Adsense. Internet marketing opportunities are wide open for you. Writing articles and using Google Adsense for your internet marketing strategy is one way to get a piece of the action. Are you going to take advantage of the greatest internet marketing strategy online today to make money online with Google Adsense and writing articles? Just get started. Do whatever it takes to write something. For building long term success, theres very little you can do that will give you near the same results online today. About the Author:Dean Shainin is a work at home Internet business coach at:http://www.EndlessIncomeForLife.com We can build you a profitable home business working part-time from home. Training, support, Websites, and products all provided. *COMPLETE* Money Making Site Setup F-R-E-E! Dean Shainin Dean Shainin is a work at home business coach at http://www.EndlessIncomeForLife.com Training support Website and products all provided. COMPLETE Money Making Site Setup FREE! View all articles by Dean Shainin Related Articles Ghost Hunting 101 Article Options Email to Friend Print Article Add to Favorites Add to ‘Articles to Read’ function CheckAdvancedSearchForm() { if(document.getElementById(”AQuery”).value = “”) { alert(”Please enter your search query.”); document.getElementById(”AQuery”).focus(); return false; } if(document.getElementById(”searchArticles”).checked = false & document.getElementById(”searchComments”).checked = false & document.getElementById(”searchBlogs”).checked = false & document.getElementById(”searchPages”).checked = false & document.getElementById(”searchNews”).checked = false) { alert(”Please select a search area.”); return false; } if(document.getElementById(”searchAuthor”).checked = false & document.getElementById(”searchContentBody”).checked = false & document.getElementById(”searchTitle”).checked = false) { alert(”Please select a search field.”); return false; } return true; } function swapComment(){ if(document.getElementById(”addCommentBox”).checked = true){ document.getElementById(”commentField”).style.display = “”; }else{ document.getElementById(”commentField”).style.display = “none”; } return true; } function SwitchField(ArticleType) { articleType = ArticleType; switch(ArticleType) { case 0: // Article { document.getElementById(”FileRow”).style.display = “”; document.getElementById(”ArticleURLRow”).style.display = “none”; break; } case 1: // Summary Only { document.getElementById(”FileRow”).style.display = “none”; document.getElementById(”ArticleURLRow”).style.display = “none”; break; } case 2: // Link { document.getElementById(”FileRow”).style.display = “none”; document.getElementById(”ArticleURLRow”).style.display = “”; break; } } } function CheckSubmitArticleForm() { if(document.getElementById(”Title”).value = “”) { alert(”Please enter an article title.”); document.getElementById(”Title”).focus(); return false; } if(document.getElementById(”Summary”).value = “”) { alert(”Please enter a summary.”); document.getElementById(”Summary”).focus(); return false; } if(document.getElementById(”ACategories”).selectedIndex = -1) { alert(”Please select a category.”); document.getElementById(”ACategories”).focus(); return false; } if(articleType = 0) // Article { if(document.getElementById(”File”).value = “”) { alert(”Please choose a file to upload.”); document.getElementById(”File”).focus(); return false; } } else if(articleType = 1) // Summary { } else if(articleType = 2) // Link { if(document.getElementById(”ArticleUrl”).value = “” | document.getElementById(”ArticleUrl”).value = “http://”) { alert(”Please specify the article URL.”); document.getElementById(”ArticleUrl”).focus(); document.getElementById(”ArticleUrl”).select(); return false; } } return true; } function CheckSubmitArticleForm2() { if(document.getElementById(”Title”).value = “”) { alert(”Please enter an article title.”); document.getElementById(”Title”).focus(); return false; } if(document.getElementById(”Summary”).value = “”) { alert(”Please enter a summary.”); document.getElementById(”Summary”).focus(); return false; } if(document.getElementById(”ACategories”).selectedIndex = -1) { alert(”Please select a category.”); document.getElementById(”ACategories”).focus(); return false; } if(articleType = 2) // Link { if(document.getElementById(”ArticleUrl”).value = “” | document.getElementById(”ArticleUrl”).value = “http://”) { alert(”Please specify the article URL.”); document.getElementById(”ArticleUrl”).focus(); document.getElementById(”ArticleUrl”).select(); return false; } } return true; } function CheckLoginForm() { if(document.getElementById(”Username”).value = “”) { alert(”Please enter your username.”); document.getElementById(”Username”).focus(); return false; } if(document.getElementById(”Password”).value = “”) { alert(”Please enter your password.”); document.getElementById(”Password”).focus(); return false; } return true; } function CheckAuthorForm() { if(document.getElementById(”Username”).value = “”) { alert(”Please enter your username.”); document.getElementById(”Username”).focus(); return false; } if(document.getElementById(”Password”).value = “”) { alert(”Please enter your password.”); document.getElementById(”Password”).focus(); return false; } if(document.getElementById(”Password”).value != document.getElementById(”PasswordConfirm”).value) { alert(”Your passwords don’t match.”); document.getElementById(”Password”).focus(); document.getElementById(”Password”).select(); return false; } if(document.getElementById(”FirstName”).value = “”) { alert(”Please enter your first name.”); document.getElementById(”FirstName”).focus(); return false; } if(document.getElementById(”LastName”).value = “”) { alert(”Please enter your last name.”); document.getElementById(”LastName”).focus(); return false; } if(document.getElementById(”Email”).value = “”) { alert(”Please enter your email address.”); document.getElementById(”Email”).focus(); return false; } if(document.getElementById(”Email”).value.indexOf(’.') = -1 | document.getElementById(”Email”).value.indexOf(’@') = -1) { alert(’This email address is not valid.’); document.getElementById(”Email”).focus(); document.getElementById(”Email”).select(); return false; } if(document.getElementById(”Biography”).value = “”) { alert(”Please enter your biography.”); document.getElementById(”Biography”).focus(); return false; } return true; } function emailToFriend(ArticleLink) { var t = (screen.availHeight/2) - (485/2); var l = (screen.availWidth/2) - (605/2); var emailWin = window.open(ArticleLink+”/articleemail”, “emailWin”, “scrollbars=yes,toolbar=1,statusbar=0,width=605,height=485,top=”+t+”,left=”+l); } function CheckArticleCommentForm() { var sel = false; var ok = false; for(i = 1; i < 6; i+) { eval("sel = document.getElementById('ArticleRating_"+i+"').checked;"); if(sel) ok = true; } if(ok) { return true; } else { alert("Please select a rating for this article."); return false; } } function CheckArticleCommentForm1() { var sel = false; var ok = false; for(i = 1; i < 6; i+) { eval("sel = document.getElementById('ArticleRating_"+i+"').checked;"); if(sel) ok = true; } if(ok) { if(document.getElementById("SendToAuthor").checked = false & document.getElementById("PostOnSite").checked = false) { alert("Please select a recipient for this feedback."); 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